In the Spirit of Black Unity,
African Americans go digital to back black-owned stores
... Now, Melissa Cox, the store's third-generation owner, has found a potent marketing combination to move the dolls and other merchandise off the shelves and into the hands of customers. She employed a Facebook Live as a high-tech marketing tool and found a receptive group of new customers from a campaign aimed at bolstering African American-owned businesses called Buy Black Phoenix ...
http://www.usatoday.com/story/money...unite-support-black-owned-merchants/91596646/
(Photo: Nick Oza, Arizona Republic)
...
African Americans go digital to back black-owned stores
... Now, Melissa Cox, the store's third-generation owner, has found a potent marketing combination to move the dolls and other merchandise off the shelves and into the hands of customers. She employed a Facebook Live as a high-tech marketing tool and found a receptive group of new customers from a campaign aimed at bolstering African American-owned businesses called Buy Black Phoenix ...
http://www.usatoday.com/story/money...unite-support-black-owned-merchants/91596646/
(Photo: Nick Oza, Arizona Republic)
...