Unfortunately, many females these day will emphatically state that they do not do any of those things for the benefit of men. They will purchase all of those items, have performed on themselves all of those "beauty enhancing" services for their own pleasure. The simple truth of the matter is Feminism killed Chivalry and Courtship, and the children of today are living in what is called a "Hook Up" culture. In this new culture it is unfair to expect these young guys to be burdened with the old way of doing things, when the young women are not.