Internet Technology : Facebook: Mark Zuckerberg's Russia Problems is Bigger than Facebook

This may be all well and good relative to the demise of FB, but...what do people think will be the next "FB" like social platform to replace it? When it comes to social media, people's addiction to it won't simply go away when their favorite tool (FB) crashes. Who is scrambling and climbing over the competition to become the next king of the media hill?
 
Facebook is just around the corner. Maybe I should go over there and see if I can console anyone.
Because some ex-coworkers just recently left to go work for them.

For the complete story Brother Clyde has provided some earlier lead-ups names of players.

Bannon, Kushner, and others. Bannon of course is from Cambridge Analytical.
They were using this data to target voters in order to persuade, scare, excite and intimidate them.

My summary further is that yes the Russians ( they aren't smart enough to come up with the same idea, using the same platform and targeting the right people unless there was an inside clue and support.) were given this data as well. Manipulate or persuade... ( yes this is what politics do )
( they lie to us... but that is what politics have been made out to be ) both bad from another country. Politics really are the activities associated with the governance of a country. Nothing more or less. Not the promises of jobs and gun rights. It was something that was suppose to be kept within Washington. Where they look out across the vast states and decide how best to improve the condition of the country. Instead what we have are Congressmen / Women only voting if their state benefits, ( and that isn't much. A new road.. ha.. but their water is contaminated and that isn't being considered or fixed ) getting rich and having everything paid for on our dime.

So they too targeted the Facebook users they studied.
Planting devil ads within the Christian community. Placing KKK ads within the Black community. Placing Black Panther militant Black ads within the white community. Targeting especially the poor whites to believe that Trump was the only savoir.
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Aleksandr Kogan
==============
He is currently claiming Facebook is now making him the scapegoat.
I agree from my understanding. He should be be blame, he passed the process on knowing the intent.

But Facebook ( must take this on the chin ) in their all mighty we to big to fail attitude. Saw a few dollars and for academics. Allowed ( russian _ Aleksandr Kogan) someone else access to their users.
(BIG NO NO ... _ that is like letting my brother have access to my bank account)
=============
http://money.cnn.com/2018/03/20/technology/aleksandr-kogan-interview/index.html

Facebook told Aleksandr to delete this study and data in 2015. But he didn't.

Aleksandr Kogan told CNN he gathered information on 30 million Americans through his Facebook personality test app in 2014 — data he then passed to Cambridge Analytica, which later worked on the Trump campaign.

When Facebook learned in 2015 that Kogan had shared the information with Cambridge Analytica, it demanded the data be deleted, saying that transferring or selling it was against its company guidelines.
"Aleksandr Kogan lied to us and violated our platform policies by passing data from an app," to Cambridge Analytica, Facebook said in a statement last Friday.
Kogan, who has worked for Cambridge University since 2012, said he doesn't recall whether or not he read all of Facebook's terms and conditions in 2014
==========

https://www.theguardian.com/technology/2018/mar/17/facebook-cambridge-analytica-kogan-data-algorithm

How the Story Unfolded

To some, that may have sounded like a business opportunity. By early 2014, Cambridge Analytica chief executive Alexander Nix had signed a deal with one of Kosinski’s Cambridge colleagues, lecturer Aleksandr Kogan, for a private commercial venture, separate from Kogan’s duties at the university, but echoing Kosinski’s work.

To be eligible to take the test the user had to have a Facebook account and be a US voter, so tens of millions of the profiles could be matched to electoral rolls. From an initial trial of 1,000 “seeders”, the researchers obtained 160,000 profiles – or about 160 per person. Eventually a few hundred thousand paid test-takers would be the key to data from a vast swath of US voters.

It was extremely attractive. It could also be deemed illicit, primarily because Kogan did not have permission to collect or use data for commercial purposes. His permission from Facebook to harvest profiles in large quantities was specifically restricted to academic use.

And although the company at the time allowed apps to collect friend data, it was only for use in the context of Facebook itself, to encourage interaction. Selling that data on, or putting it to other purposes, – including Cambridge Analytica’s political marketing – was strictly barred.

===============
  • Approx. 320,000 US voters (‘seeders’) were paid $2-5 to take a detailed personality/ political test that required them to log in with their Facebook account
  • The app also collected data such as likes and personal information from the test-taker’s Facebook account ...... as well their friends’ data, amounting to over 50m people’s raw Facebook data
  • The personality quiz results were paired with their Facebook data – such as likes – to seek out psychological patterns
  • Algorithms combined the data with other sources such as voter records to create a superior set of records (initially 2m people in 11 key states*), with hundreds of data points per person _ *Arkansas, Colorado, Florida, Iowa, Louisiana, Nevada, New Hampshire, North Carolina, Oregon, South Carolina, West Virginia
  • These individuals could then be targeted with highly personalized advertising based on their personality data

Within months, Kogan and Cambridge Analytica had a database of millions of US voters that had its own algorithm to scan them, identifying likely political persuasions and personality traits. They could then decide who to target and craft their messages that was likely to appeal to them for those individuals – a political approach known as “micro-targeting”.

Facebook announced on Friday that it was suspending Cambridge Analytica and Kogan from the platform pending information over misuse of data related to this project.

The scale of the data collection Cambridge Analytica paid for was so large it triggered an automatic shutdown of the app’s ability to harvest profiles. But Kogan told a colleague he “spoke with an engineer” to get the restriction lifted and, within a day or two, work resumed.

Facebook denies that the harvesting of tens of millions of profiles by GSR and Cambridge Analytica was a data breach.
It said in a statement that Kogan “gained access to this information in a legitimate way and through the proper channels”, but “did not subsequently abide by our rules” because he passed the information onto third parties.

================
So Trump supporters got bought cheap. They were manipulated as usual and played again.
A typical Republican ( selfish all for me ) manner.
------------------------


Within months, Kogan and Cambridge Analytica had a database of millions of US voters that had its own algorithm to scan them, identifying likely political persuasions and personality traits. They could then decide who to target and craft their messages that was likely to appeal to them for those individuals – a political approach known as “micro-targeting”.

Facebook announced on Friday that it was suspending Cambridge Analytica and Kogan from the platform pending information over misuse of data related to this project.

The scale of the data collection Cambridge Analytica paid for was so large it triggered an automatic shutdown of the app’s ability to harvest profiles. But Kogan told a colleague he “spoke with an engineer” to get the restriction lifted and, within a day or two, work resumed.

Facebook denies that the harvesting of tens of millions of profiles by GSR and Cambridge Analytica was a data breach.
It said in a statement that Kogan “gained access to this information in a legitimate way and through the proper channels”, but “did not subsequently abide by our rules” because he passed the information onto third parties.
 
...
All I can do is :facepalm:

Facebook
“THIS IS A SLOW ROLL”: SILICON VALLEY INSIDERS THINK THAT FACEBOOK WILL NEVER BE THE SAME AFTER THE CAMBRIDGE ANALYTICA SCANDAL
The scandal, the latest in Facebook’s tortured history with privacy concerns, has eroded the potential for any of the company’s leaders to ever credibly run for public office. And it’s made Zuckerberg’s Chinese dreams a lot more fraught. One tech investor put it more succinctly: “They’re ******.”


BY

NICK BILTON

... To some cynical journalists or techno-skeptics, this maneuvering might seem like Facebook just being Facebook—that the Cambridge scandal is merely the latest in a litany of privacy intrusions; that Facebook’s de facto response is, as Dance noted, disingenuous. But this scandal really is different, and everyone in Silicon Valley knows it.


https://www.vanityfair.com/news/201...pJobID=1361937637&spReportId=MTM2MTkzNzYzNwS2
Mark-Zuckerberg-Cambridge-Scandal.jpg

Mark Zuckerberg at Cortex Innovation Community technology hub in St. Louis.
From A.P. Images/REX/Shutterstock

 
...
Your Facebook data is creepy as hell
… and why you should really have a look at it


Georges Abi-Heila
Wanted to be a rapper, became bald | Head of Growth @StationHQ | Founder of @Les5Pieces


Since 2010, Facebook allows you to download an archive file of all your interactions with the network. It’s a 5-click easy process that your grandmother can do (more details below) ...

https://hackernoon.com/your-facebook-data-is-creepy-as-hell-319ae47117e6
1*pd0TZI1WWBrYQTCeWlByXA.gif



 

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